K-12

Marketing Flyer

Audience: Micron sales representatives, customers

Purpose: To introduce product to the target audience and persuade them to buy it

Author: Product marketing

Delivery: Electronic or hand-delivered as hard copy

Example:  View an example of a marketing flyer

Comments: Each marketing flyer describes one of the semiconductors Micron makes. Each one highlights its respective parts features (the aspects of its operation our customers might find attractive) and its benefits (how it will make the products our customers make better).

Because marketing flyers are intended to introduce products to the target audience and persuade them to buy them, the style theyre written in is friendlier and more conversational than a strictly technical document.